Traditional straight razor shaves with warm towels - Classic, Royal, and Head Shaves. 15+ years of expert grooming.
A great beard is not just grown, it is shaped. The difference between a beard that looks intentional and one that looks unkempt comes down to clean lines, even length, and a shape that suits your face, and those are things a razor and a bathroom mirror rarely get right. A professional beard trim brings structure to your facial hair the same way a good haircut brings it to the hair on your head. In a neighborhood as style-aware as the East Village, a well-groomed beard is worth getting right, and it is a service B & H Barber Shop has refined over more than fifteen years on Avenue A.
This page covers everything you need to know about getting a beard trim in the East Village at B & H Barber Shop, from the full range of beard services we offer to how a trim works, how to find the right shape for your face, and how to keep your beard looking sharp between visits. You will also find answers to the questions clients ask most. To browse our full service menu and pricing, visit the B & H Barber Shop website, and read on to see how a professional trim can transform your beard.
A hot towel shave is a traditional barbershop shave performed with a straight razor and centered around warm towels that soften the beard and prepare the skin. Rather than a quick pass with a cartridge razor, it is a multi-step process designed to deliver the closest, most comfortable shave possible while caring for your skin along the way. The warmth opens the pores and softens the hair, the lather protects the skin, and the straight razor removes the hair cleanly in the direction it grows. Done properly, it leaves your face remarkably smooth and refreshed.
The hot towel shave has been a barbershop staple for well over a century, and it has endured because nothing else quite matches it. It is part grooming service and part experience, offering a level of closeness and comfort that home shaving rarely achieves. For many clients, it is a treat reserved for a special occasion, while others make it a regular ritual. Either way, it is one of the most satisfying services a barbershop offers.
A hot towel shave delivers a result you simply cannot replicate at home, but it also offers something less tangible. The warmth, the attention, and the comfort of being taken care of make it as relaxing as it is practical. Many clients describe it as the most enjoyable part of their grooming routine. It combines a genuinely superior shave with a few minutes of real relaxation, which is why it has remained a beloved tradition rather than fading away with the invention of the modern razor.
What sets a hot towel shave apart is the ritual of it. Each step has a purpose, from the warm towel that softens the beard to the pre-shave preparation, the careful lather, and the precise work of the straight razor. It is unhurried by design, because a great shave cannot be rushed. That deliberate pace is part of the appeal. In a neighborhood as busy as the East Village, sitting back for a proper shave is a genuine moment of calm, and the craftsmanship behind it is something you can feel.
Knowing what to expect makes your first hot towel shave even more enjoyable. At our shop, the process follows the traditional steps that make this service special.
The shave begins with preparation. Your barber cleanses the skin and applies a warm towel to your face, letting the heat open the pores and soften the beard. A pre-shave oil is often applied to further protect the skin and help the razor glide smoothly. This preparation is essential, since softened hair and well-conditioned skin are what make the shave close and comfortable rather than harsh. Taking the time to prepare properly is one of the things that separates a professional shave from a rushed one.
Once the skin is prepared, your barber applies a rich, warm lather and shaves with a straight razor, working in the direction the hair grows to remove it cleanly and comfortably. For an even closer result, a second pass may be done after re-lathering. The straight razor, in an experienced hand, cuts the hair closer than a standard razor while being gentle on the skin. This is the heart of the service, and it is precise, skilled work that requires a steady, practiced touch.
After the shave, the process finishes with care for your skin. A cool towel is often applied to close the pores and soothe the face, followed by an aftershave or balm to hydrate and calm the skin. These finishing touches leave your face feeling fresh, smooth, and comfortable rather than tight or irritated. The result is a clean shave that not only looks sharp but feels good, completing an experience that is as much about your skin as it is about the shave itself.
A great shave comes in a few forms depending on how much of the full experience you want. Our shave services cover the range.
The classic straight razor shave is the core service, delivering a clean, close shave with warm towels, a rich lather, and the precision of a straight razor. It includes the preparation, the shave, and a soothing finish, leaving your face smooth and refreshed. This is the go-to for anyone who wants a proper, professional shave and the closeness that only a straight razor provides.
The royal shave is the full, elevated experience for those who want the complete ritual. It builds on the classic shave with additional hot towels, pre-shave and post-shave treatments, and extra attention to relaxation and skin care. If you are marking a special occasion, treating yourself, or simply want the most indulgent version of the service, the royal shave is the one to choose. It is the closest thing to a spa experience a barbershop offers.
For clients who keep a clean-shaven head, a professional head shave delivers a smooth, even result that is difficult to achieve on your own, especially at the back. Using warm towels and a straight razor, your barber shaves the scalp cleanly and comfortably, with the same care given to the skin as a facial shave. A professional head shave leaves a polished finish and is far easier and more thorough than doing it yourself.
Beyond the enjoyable experience, a hot towel shave offers real, practical benefits over shaving at home.

A straight razor, in the hands of a skilled barber, removes hair closer than a standard cartridge razor, leaving your skin exceptionally smooth. Combined with the softening effect of the hot towel and the precision of a professional, the result is a shave that lasts longer and looks sharper than what most people achieve on their own. For a truly clean, close shave, nothing beats the traditional method.
Home shaving often leads to irritation, razor burn, and ingrown hairs, especially when rushed. A hot towel shave is designed to be gentle on the skin. The preparation softens the hair, the lather protects the surface, and the technique works with your hair growth to minimize irritation. The soothing finish calms the skin afterward. For many clients, a professional shave is noticeably kinder to their skin than their usual routine.
In a city that rarely slows down, a hot towel shave is a genuine chance to unwind. The warmth, the comfort of the chair, and the unhurried pace make it a relaxing break as much as a grooming service. Many clients find it one of the most enjoyable parts of visiting the barber, a few minutes that feel like a small luxury in an otherwise busy week.
A hot towel shave suits almost anyone who wants a clean, comfortable shave and a moment to relax. It is a popular choice before special occasions like weddings, interviews, or important events, when you want to look and feel your sharpest. First-timers often try it out of curiosity and quickly understand why it has endured, while others make it a regular ritual every week or two. It also appeals to anyone whose skin reacts poorly to home shaving, since the gentle, professional approach can be much kinder. Whether it is an occasional treat or part of your routine, a hot towel shave is an experience worth having. It pairs naturally with a fresh cut, and you can see our full range of styles on our men's haircut in the East Village page. If you prefer to keep and shape your facial hair rather than shave it off, a beard trim in the East Village may be the service for you instead.
A professional shave leaves your skin smooth and refreshed, and a little care afterward keeps it that way.
After a shave, your skin benefits from gentle care. Keeping it moisturized helps maintain the smooth, comfortable feel, and avoiding harsh products immediately afterward prevents irritation. Applying a soothing balm or aftershave, as your barber does at the end of the service, calms the skin and keeps it hydrated. If your skin is prone to sensitivity, sticking to gentle, fragrance-light products in the hours after a shave helps keep it comfortable. These simple habits extend the fresh feeling of a professional shave.
How often you come in depends on your preference. Some clients enjoy a hot towel shave weekly as part of their routine, keeping their skin consistently smooth and enjoying the ritual regularly. Others save it for special occasions or as an occasional treat. There is no rule, since it comes down to how often you want that clean, close result and the relaxing experience that goes with it. Your barber can help you find a rhythm that suits you if you decide to make it a regular part of your grooming.
B & H Barber Shop is at 60 Avenue A, between East 4th and East 5th Streets, in the center of the East Village. We are an easy walk from around the neighborhood and Alphabet City, and a short trip from the Lower East Side, NoHo, and Union Square. The F train at Lower East Side and 2nd Avenue is two blocks away, the L train at 1st Avenue is a short walk north, and the 6 train at Astor Place is close by. For full neighborhood details, see our barber shop in East Village NYC 10009 page.
We are open most days, including Sunday, when many nearby shops are closed. Our typical hours run Monday through Thursday from 9:30 in the morning until 7:30 in the evening, Friday until the early afternoon, and Sunday from mid-morning into the evening, with Saturday closed. Because hours can change, check our Google Business Profile for the current schedule, directions, photos, and reviews from clients across the neighborhood.

Real results from our clients: These authentic before and after photos showcase the smooth, clean results we deliver with traditional hot towel shaves. Each shave is customized to the client's skin type and grooming preferences. Before and after photos give you a clear picture of the transformation a professional shave can achieve at B & H Barber Shop.
A traditional hot towel shave is one of the most enjoyable and satisfying grooming experiences there is, offering a clean, close shave and a genuine moment to relax. With skilled barbers, classic straight razor and royal shave options, and more than fifteen years serving the neighborhood, B & H Barber Shop is a great place for a hot towel shave in the East Village. Whether it is a special occasion or a regular ritual, our barbers deliver a smooth, comfortable shave finished with care.
If you are in the East Village, Alphabet City, or the Lower East Side, stop by 60 Avenue A, New York, NY 10009, or call (646) 896-1090 to plan your visit. Walk in for a hot towel shave or book ahead, and experience the tradition for yourself at B & H Barber Shop.